网络问卷(web based survey)
例文： The speaker questions the effectiveness of web based surveys by providing evidences contradictory to the reading.
First, he identified the reading's logical flaw in assuming that an increase in the scope and quantity of the survey will automatically translate to greater precision of the surveys. However, if surveys aim to question people over 60 years old, how can these old people conduct surveys online since this group seldom surf the Internet? The web surveys are effective in reaching mainly the young generation. Thus the results cannot be extended to demonstrate the views of the whole population.
Second, although the web-based surveys will lower paper cost, they will inevitably incur new costs in web designing, flashy features, and other elements, which will require more costly team work. This evidence effectively attacks the reading's argument that web surveys will certainly reduce the cost of the survey.
In the end, many web designers tend to overdo in the webpage and add fancy and flashy features. As a result, many people perceive the web-based surveys as not serious and are thus not willing to respond to the surveys. Unlike physical surveys that draw attention effectively, many web based surveys are simply ignored or even deleted.